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Ideals

Account-Based Marketing Manager

Washington: eligible, according to the employer's posting.
Who can apply: Only open to applicants in: California, District of Columbia, Florida, Georgia, Illinois, Massachusetts, Missouri, New Jersey, New York, Tennessee, Texas, Utah, Virginia, Washington.
Location as listed by the employer: “United States”
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About this role

Ideals is hiring for a Account-Based Marketing Manager role (full-time). See the official posting for full details.

Requirements

  • 3+ years dedicated to ABM, within 5–6+ years across demand generation and/or field marketing in B2B SaaS
  • Deep understanding of how buying committees, deal cycles, and marketing's role change at that motion transition to enterprise
  • Built ICPs and comprehensive account plans: account selection frameworks, tiering logic, account research, stakeholder mapping, and entry/expansion plays
  • Full-funnel channel fluency across digital (LinkedIn, Meta, Google, programmatic display) and offline (premium hospitality, executive dinners, strategic gifting), and judgment on when each earns its place
  • Ran intent-driven, highly targeted digital programs: activating intent and engagement signals into personalized campaigns rather than broad audience buys
  • Genuine budget accountability: a dollars-in/dollars-out operator who decides when a cost-efficient tactic wins and when white-glove treatment is justified, backed by pipeline and revenue data
  • Deep cross-functional muscle with field sales: co-building account lists, event pipelines, and campaign plays; running joint account planning and holding both sides to shared targets
  • Partnered with Sales Enablement and Integrated Campaigns, Content and Product Marketing to arm Sales with ABM-driven plays, content, and talk tracks that convert engagement into meetings

Summarized from the employer's posting — check the full posting for every requirement.