Who can apply: US-based role. The employer has not said which states are eligible — confirm before applying.
Location as listed by the employer: “Toronto; San Francisco; Canada”
Apply on Homebase's site ↗
Opens the employer's official application page.
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About this role
Homebase is hiring for a Senior Growth Product Manager (Hybrid) role (full-time). See the official posting for full details.
Requirements
- 8+ years of product management experience, with at least 3 years in a dedicated PLG, growth, onboarding, or activation role at a B2B SaaS company
- Proven ownership of the full PLG funnel — signup, onboarding, activation, free trial conversion — with quantifiable results (e.g., "improved signup-to-activation rate by X%")
- Deep familiarity with PLG mechanics: freemium models, self-serve funnels, trial experiences, and in-app upgrade flows
- Hands-on experience with behavioral analytics tools such as Amplitude, Mixpanel, or similar; comfortable building and interpreting funnel reports, activation cohorts, and retention curves without needing a data analyst…
- Demonstrated experimentation chops — has designed and shipped A/B tests, understands statistical significance, and can articulate what they learned and changed as a result
- Strong stakeholder management and cross-functional influence — has worked directly with Engineers and Designers as primary stakeholders (not marketing or ad teams) and can align executives around a growth vision without…
- Data-driven decision maker — lives in the metrics, can tell the story of a funnel from top to bottom, and knows when to trust data vs. qualitative signal
Summarized from the employer's posting — check the full posting for every requirement.
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