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Darkroom

Senior Director, Paid Social

Who can apply: Only open to applicants in: California, Florida, New Jersey, New York, Texas.
Location as listed by the employer: “New York; Florida; New Jersey; USA | California; Texas”
Apply on Darkroom's site ↗

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About this role

Darkroom is hiring for a Senior Director, Paid Social role (full-time). See the official posting for full details.

Requirements

  • 10+ years of paid media advertising experience, with at least 8+ years specializing in Paid Social and Meta in particular.
  • 5+ years leading paid social teams, including 3+ years managing managers, with experience leading an organization of 10+ in a fast-paced agency or in-house environment.
  • Proven experience building or scaling a paid social practice or department, including org design, hiring, process, and service delivery standards.
  • Experience owning or directly influencing a practice or department P&L, including revenue, margin, utilization, and pricing.
  • Track record of overseeing paid social portfolios at $10M+ in aggregate monthly spend, and of personally scaling multiple Meta ad accounts beyond $1M USD/month while maintaining or improving efficiency.
  • Executive presence with CMOs, founders, and internal leadership: ability to build trust, present strategic recommendations with confidence, and navigate complex stakeholder dynamics.
  • Expert-level command of Meta Ads Manager and deep familiarity with TikTok Ads, Pinterest, and emerging social commerce platforms.
  • Mastery of e-commerce performance metrics (CPA, CAC, iROAS, nCAC, MER, aMER, CTR, TSR, Hold Rate) and modern measurement approaches, including incrementality testing and media mix modeling.

Summarized from the employer's posting — check the full posting for every requirement.